A guide to building your online profile while studying
Last month I was honoured to be interviewed over at Mercer School of Interior Design to assist their students in building their online profiles whilst studying to make the job hunt / starting a business after graduation easier.
My top three marketing tips for interior designers…
- Have a strategy. This doesn’t have to be a big dry document, it can just be a few lines on a piece of paper that outlines who you are trying to attract with your content, your ideal customer, what type of brand personality you have and what impact you want to make through your online presence.
- Be unique. If you feel like you are the only person in the world who doesn’t like Scandinavian style, that’s ok. Tell people why you don’t like it and what style you would prefer to see more of.
- Add value to your audience. Share tips and advice, don’t just post pretty pictures.
These tips will translate across most industries so give them a try and let me know what works best!
You can read the full article here.